About

Zumiez

PROJECT 0
5
  —  
2020
Zumiez
/OVERVIEW

Blow
f*cking
minds.

Blow f*cking minds.
DISCIPLINES

Graphic Design
Web Design
UX/UI

COLLABORATORS

Lauren Lebel
Casey Bennett
Kelsey McLemee
Kyle Lunneborg
Kodi Sershon

Background

Zumiez is a leading specialty retailer of apparel, footwear, accessories and hardgoods for young men and women who want to express their individuality. Founded in 1978, the company now has over 700 stores across the United States and Canada, as well as a vast e-commerce website.

APPROACH

In September 2019 I began contracting at Zumiez in a production role, working with the web design team to create engaging, brand-focused digital assets for web, email, and social media. Internalizing the team’s slogan of “blow f*cking minds,” I soon transitioned into a more significant and versatile design role, and now work on everything from site-wide UX updates to some of Zumiez’s largest campaigns.

Shown below are some my favorite pieces I created at Zumiez — I hope you like them as much as I do.